Sam Holding is Head of International at SparkPost, leading the company's international operations for its email technology and analytics products. Sparkpost technology is responsible for almost 40% of the world's commercial email, working with global brands such as Financial Times, Booking.com and Pinterest.

Prior to SparkPost, Sam Holding was Senior Director, EMEA at Oracle Data Cloud, where he led a team responsible for measurement, context and audience partnerships with publishers and platforms.