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ScienceSoft
Darya Yermashkevich
Member Since: 10th Aug 2016
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Darya Yermashkevich is a CRM Technology Observer at ScienceSoft, an IT consulting company headquartered in McKinney, Texas. Darya started off as a business blogger researching into web portal solutions, HRM, ITSM, and CRM technologies. Now she shares her hands-on experience based on real-life CRM analysis, as well as insights into the CRM industry in her business writing with a particular focus on customer experience and advanced use of the CRM software.

ScienceSoft
CRM Technology Observer ScienceSoft
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8th Jun 2018

How to excel in B2B customer service with a portal

So, one day, after you once again analyzed the work of your customer support department, you understand that in 80% of cases they just...
Blog
5th Mar 2018

How to choose a Salesforce integration tool

"Interconnect back-office systems to up business efficiency" – this could be a motto at the start of every integration article. By now you...
Blog
21st Jul 2017

What every lost lead can teach you

Leads leakage is natural, just like the desire to improve sales conversion - according to Econsultancy, 78% of businesses were dissatisfied...
Blog
9th Sep 2016

Why combining CRM and ERP helps CX managers

Just recently Microsoft announced its move to combine CRM and ERP within a single solution called Dynamics 365. Ever wondered why bother...
Blog
12th Aug 2016

Customer master data management: How to get it rolling

Most debates on the importance of master data management (MDM) belong to the mid-2000s. It was around that time that Roger Wolter and Kirk...
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