siluri
Planning Director FourForty
16th Sep 2015
Perhaps the greatest mystery for Marketers is why some brands/products/ideas are wildly successful whilst others never get off the ground...
Blog
9th Sep 2015
According to some estimates, close to $100bn has been spent on CRM software over the past 5 years. Yet, any attempt to find evidence that...
Blog
4th Jun 2015
There's a fundamental problem with CRM. Over the past 15 years numerous reports have claimed ‘failure’ rates of as much as 70% for CRM...
Blog