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susanganeshan
Susan Ganeshan
Member Since: 29th Jan 2016
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Susan Ganeshan is Chief Marketing Officer of Clarabridge, which provides customer experience management solutions for some of the world's top brands. Clarabridge helps companies to revolutionize their customer experience with trusted, accurate, actionable data that breaks down silos and produces a better customer experience, guaranteed.

susanganeshan
Chief Marketing Officer Clarabridge
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17th Apr 2017

Need big changes to your CX? Start small

5 Questions with Adrian Swinscoe, Customer Engagement, Experience and Service Expert Customer experience is ever-evolving, and with the...
Blog
23rd Jan 2017

Talking Crisis Management with Brussels Airlines

For Brussels Airlines, customers have always been the number one priority. Passengers are called “guests,” and the company has made it a...
Blog
9th Jan 2017

4 predictions shaping customer experience in 2017

2016 was a big year for customer experience — so big, in fact, that some even declared last year as “ The Year of the Customer .” Over the...
Blog
21st Jun 2016

Shaping Customer Experience: 5 Questions with CX Expert Shaun Smith

It’s no secret that customers want and expect great experiences. But how can brands deliver what customers are really after? And how can...
Blog
6th Jun 2016

High Stakes for Banks: How to Make Customer Experience Your Competitive Advantage

As a financial services provider you’re in a tricky position. People understandably feel strongly about their money and the organizations...
Blog
31st May 2016

The Four E’s of Customer Experience

When you’re in the business of helping business leaders offer continually better customer experiences you tend to pay attention when...
Blog
24th Feb 2016

Going global: Five steps for expanding your CX programme

Customer experience matters, plain and simple. But building an effective Customer Experience Management (CEM) team can be tricky,...
Blog
3rd Feb 2016

Is Social Customer Care Better than Call Center Support?

Recently while flying a major airline, I vented my frustration at the airline with a direct tweet as I stood in line to board the plane...
Blog

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