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Resources
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CX Leader of the Year
Tom Blacksell
Member Since: 11th Feb 2016
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Tom Blacksell is Managing Director, Decision Analytics and Marketing Services at Experian
Tom Blacksell
Experian
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29th Apr 2016
Enhancing the customer journey - the role of analytics
Understanding the importance of data in providing customers with relevant communications has never been more important for businesses. More...
Blog
26th Feb 2016
How well do you know ‘Generation Rent’?
Engaging with today’s increasingly demanding ‘always-on’ consumers is a tricky business. In the fast-paced digitalised world, brands need...
Blog
16th Feb 2016
Customer engagement in a data-driven world: it’s all about the individual behind the device
It’s no secret that we’ve seen big changes in the way people interact with brands over the last few years, due largely to the widespread...
Blog
