Prof. V. Charles
Member Since: 29th Apr 2021
Charles has a PhD in Operations Research. He is a leading AI and Data Science voice and a Behavioural Predictive Analytics enthusiast. He has published more than 150 research outputs with strong scientific rigour. Skilled in the art of monetising data, with a strong sense of data ethics, and a demonstrated ability to leverage data assets for enhanced business performance. Skilled in AI and ML Algorithms, (Big) Data Science, Market/Marketing Research, Statistical Modelling, and Optimisation Techniques. An AWS Certified Cloud Practitioner, a Six Sigma Black Belt, and a Fellow of the Royal Statistical Society.
Academic & Industry Practitioner
16th Aug 2021
Why the next era in customer engagement will be defined by small and wide data - and the right mindset
In a recent article , I wrote that a smart way to go about business model design is to view it through the eyes of the customers because...Data
28th May 2021
Sentiment analytics vs emotion analytics: Comparing and contrasting their customer insight value
There are plenty of arguments to say that failing to anticipate, recognise and respond early to customers’ emotional states can leave them...Data
12th May 2021
Can we achieve empathy in a digital environment?
A smart way to go about business model design, and therefore product and service design, is to view it through the eyes of the customers...Channels