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Martin Powton
Martin
Member Since: 15th Feb 2017
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Wizu is a chatbot for conversational surveys offering a unique and innovative way to measure and improve customer experience. Wizu allows companies to invite their customers to a conversation with a chatbot that will be personalised to them. The bot uses the latest in Artificial Intelligence and text analytics technology to understand customer emotion offering a deeper insight than traditional surveys and offering a more engaging and interactive survey experience.

Martin Powton
Marketing Manager Wizu
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10th May 2020

How AI can transform CX in financial services

A huge 94% of financial services professionals see CX as a key differentiator in their crowded and competitive market. However, only 30%...
Blog
3rd Apr 2020

CX: The ultimate financial services battleground

Financial service companies have always faced stiff competition. Whether through traditional sources, such as other banks, or the emergence...
Blog
29th Jan 2020

What Is Net Promoter Score? (NPS)

Net Promoter Score (NPS) Explained Put simply, NPS is a simple way of understanding how your customers feel about your organisation by...
Blog
10th Jan 2020

5 ways to improve your Customer Effort Score

If customers are having a hard time getting their questions answered they will switch to a different provider, so it is essential you work...
Blog
17th Nov 2019

How to build great customer effort score surveys

Customer Effort Score (CES) surveys are a great way to identify where customers might be experiencing high levels of effort with your...
Blog
6th Nov 2019

Customer effort score or customer satisfaction?

Customer Effort Score and Customer Satisfaction are two different ways of measuring overall customer experience. But how are they measured...
Blog
12th Aug 2019

What should you use customer effort score for?

Customer Effort Score is a metric that customer service teams often use to understand and evaluate how easy customers thought it was to get...
Blog
1st Aug 2019

What exactly Is Voice of the Customer?

The fact that you are reading this article means it is more than likely you have come across the phrase ‘Voice of the Customer’. But do you...
Blog
9th Jul 2019

Improved response rates = better quality data

At Wizu we have been on a mission to improve survey response rates but is there actually any benefit in getting more survey responses? Are...
Blog
24th Jun 2019

The art of conversational surveys

Hopefully the fact you are reading this article means you already understand what conversational are and why they are so much better than...
Blog
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