8th Mar 2016

Deep-dive into the UK customer market

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UK consumers are now more than ever shopping online, browsing for goods and contacting retailers in a vast variety of ways.

With constant innovation of technology and new touchpoints emerging all the time, retailers need to understand how best to communicate with and support shoppers.

This guide investigates how online consumers shop and more importantly the growing use and need of emerging customer support channels available, including peer-to-peer customer service.

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UK customers

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