Executives want to build business strategies founded on the wants, needs and hopes of their customers, yet most are overlooking the treasure trove of voice of the customer (VoC) data that pours into the contact center every day.
This increasing need for businesses to be customer-centric opens the door for contact center leaders to transform their role and value in the organization.
Check out Driving Customer-Centric Business Strategies: 4 Steps to Turning the Contact Center into a Business Intelligence Engine to learn how you can:
- Communicate how the VoC insights collected every day can add value to business teams outside the contact center
- Put together a robust analytics toolset that will enable you to leverage customer data from multiple customer interaction channels
- Position the contact center as a source of business intelligence to leaders in your organization
Download the ebook to learn more about how you can leverage the VoC data the contact center collects every day to become a valued resource in your organization.