Done properly CRM works!The Gartner Customer Relationship Management Summit 2007 focuses on the technology, strategies and tactics on "how to" win new customers, delight existing ones, cross sell and drive down the cost of sales and marketing! CRM is too important to get wrong. The Summit focuses on helping you create a truly customer-focused organisation.
- The latest Gartner Research presented by 14 Analysts in over 30 presentations
- Business Oriented Presentations from McKinsey & Company
- Strategic keynotes and pioneering case studies from Peppers & Rogers Group, London Business School, McKinsey & Company, Essilor, Janssen-Cilag, Staffordshire Connects, Virgin Mobile and DnB Nor.