1st Jul 2016

How consumers use multiple devices to shop

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How well do you know your customers' purchasing journey?

Consumers today own more devices than ever before – but not all age groups and regions are using the same devices to shop. 

This report reveals that, on average, consumers across the globe own three of the five devices examined (wearable, smartphone, laptop, desktop, tablet) but they only use one or two of them to make online purchases.

Download this report to learn:

  • Device popularity by country, age and gender.
  • The influence of multi-device ownership on shopping and purchasing patterns.
  • Device preference for shopping and purchasing by country, age and gender.

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