5th Feb 2019

How to develop a robust, ROI-focused CX programme

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Return on Investment is the holy grail of customer experience. Every CX practitioner wants to prove it’s real, but the quest to find it can be fraught with peril and, in the end, many businesses end up believing it’s completely fictional.

This ebook will delve into the mysteries of the financial impact of CX and how you can implement and measure CX initiatives designed to deliver ROI.

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