To meet customers’ lofty expectations, organizations should be investing in Omnichannel Analytics, so they can:
- Understand and properly engage each customer
- Predict customer behaviors and design the right journeys
- Personalize resolutions and recommendations
- Optimize contact center staffing and processes
In this paper, we share NICE Nexidia’s field-proven tips on how to overcome the top five challenges of Omnichannel Analytics, so companies can gain the crossorganization insights needed to deliver value and satisfaction with each omnichannel customer experience.