Performance Management Strategies: Creating social and financial value by going 'green'

In association with
29th Jul 2008

In business, the time has long past when a company can relegate its focus on environmental issues to its community relations department. Once a nice-to-have part of your corporate image, adopting an environmentally conscious approach to running your business is fast becoming an imperative.

As consumer attitudes and government policies around the world combine to pressure companies to reduce the impact of their operations on the environment, decision-makers are asking themselves how they can use core business processes to plan for and manage their Green initiatives. Executives at some of the world’s most successful companies are convinced that adopting environmentally sound Green practices can be a boost to profitability, not a drag. Read this paper to discover:
  • Why go Green now?
  • Business strategies for Going Green
  • How can technology help?

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