Salesforce State of Service report: Insights from over 7,000 customer-service professionals worldwide
The strategic role of customer service continues to rise as power shifts from businesses to customers who demand increasingly tailored engagement.
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The strategic role of customer service continues to rise as power shifts from businesses to customers who demand increasingly tailored engagement. In the midst of dual health and economic crises that demand care and guidance, customers have put even greater stock in quality service and support. The role of an agent goes far beyond closing tickets; agents are now a prominent face of the brand.
For the fourth edition of its State of Service report, Salesforce Research surveyed global customer-service professionals to determine:
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