Directors of large organisations recognise that information brings competitive advantage. They spend many millions of pounds every year seeking to make better use of customer, supply and financial information often through investments in Customer Relationship Management (CRM), Supply Chain Management (SCM) and Business Intelligence (BI) initiatives. Management must also ensure that information held on computer systems is fit to support the legislative corporate compliance obligations of their organisation.This survey indicates that despite these strategic requirements for quality information, only a minority of companies (14.5%) tackle data quality at a strategic, enterprise-wide level. Most companies (51%) manage the quality of the data behind their key information requirements through frequent tactical projects, department by department or requirement by requirement, without any total enterprise-level strategy. Thus it would appear that a strategic need for good information is led not by strategic planning, but by ad-hoc tactical projects. Thus it would appear that a strategic need for good information is currently led not by strategic planning, but by ad-hoc tactical projects. On a positive note, change may be in the air. The findings suggest that driven by performance and compliance interests, senior management will soon lead a more strategic approach for 'Total Data Quality.' By Harte-Hanks Trillium Software
You may also be interested in the article, Data Quality – the Herculean task at BT by Jeremy Cox, CMC Editor.