7th Jun 2012

The social business AGENDA: IBM’s path to the social business

In association with:
Access now

In these slides from her presentation at the Social Business Strategy Summit, Sandy Carter, Vice President, Social Business Evangelism and Sales at IBM, explains what a ‘social business’ is, and how IBM is setting the social business agenda – Aligning organisational goals and culture; Gaining social trust; Engaging through experiences; Networking business processes; Designing for reputation and risk management; and Analysing data.

Click the submit button to download the PDF.

Tags:

Download this Resource

MyCustomer.com

Share a few of your details to download your copy

Newsletters

By submitting this form you agree to our terms and conditions