30th Sep 2015

Using analytics to drive sales performance

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The following articles will help pinpoint areas of success, while highlighting trends in how sales analytics are evolving and providing tips to ensure you take the right path that benefits your organisation and the salespeople the technology is designed to empower.
Article topics include:
  • How is the sales discipline changing and why is there a growing need for analytics?
  • What are the benefits and pitfalls of investing in sales analytics?
  • How are sales analytics tools evolving to better suit the modern day sales team?
  • The importance of building a culture of data.


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