What the Internet of Things means for loyalty marketers

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We live in a time of rapid technological development. And as marketers, we often have a front row seat to the lifecycle of each shiny new gadget, watching as they gain momentum, ride the wave of marketing hype to the peak of popularity, and then — more often than not — fade into the background as business and consumer struggle to find realistic use cases for them. 

This eBook will endeavor to provide key insights, trends and ideas that will help you formulate your marketing and loyalty strategy, to keep up with the changing tech landscape.

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