CRM buyer's guide: How to buy the best CRM for your business

CRM buyer's guide
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Buying CRM can be a challenging process. That's why MyCustomer has pulled together this comprehensive, independent guide to help you select the ideal CRM system. 

Organisations are spending more on CRM systems than ever before. 

The latest forecasts from IT Intelligence Markets predict that the global CRM market will grow by 36% through 2022.

But whether buying your first CRM solution or changing your existing offering, the path to purchase is fraught with major decisions to make and hurdles to overcome.  

In the MyCustomer CRM buyer's guide 2018, we help answer some of the key questions you may have about buying CRM, as well as raising awareness about the pitfalls you may not necessarily have considered yet. 

Leaning on the knowledge of a wide range of experts, we've collated a manual to help you establish:

  • Whether you need a new CRM system
  • How to conduct requirements gathering 
  • How you select the right CRM consultant 
  • What the hidden costs of buying CRM are
  • How to prepare for and make the most of a CRM demo 

The free guide also contains a select listing of recommended CRM suppliers and consultants, allowing you to browse some of the best providers in the market.


About Neil Davey


Neil Davey is the managing editor of MyCustomer. An experienced business journalist and editor, Neil has worked on a variety of newspapers, magazines and websites over the past 15 years, including Internet Works, CXO magazine and Business Management. He joined Sift Media in 2007.


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