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CRM Idol 2014: Cast your votes now!

11th Dec 2014
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The voting process for CRM Idol is in full swing, with the public asked to choose a favourite from the four small vendors in the running to be crowned winner of the globe’s most-wanted CRM tech prize.  

Members of the public have until Sunday to cast their votes.   

Helpshift, Really Simple Systems, Salesloft and WalkMe are this year’s finalists, all competing to be named CRM Idol for 2014.   

The award, first architected by Paul Greenberg in 2011, aims to elevate the status of ‘smaller’ CRM providers, offering valuable exposure for those less-renowned vendors who can struggle to get much needed visibility from thought leaders, analysts and journalists.

The public vote will be combined with the votes of a panel of expert judges, including editor, Neil Davey, in order to determine this year’s winner.

All four finalists offer a variety of different solutions to customer management problems: Helpshift is an in-app customer support platform that enables mobile apps to improve customer experience, Really Simple Systems offer cloud-based CRM, Salesloft is an outreaching and prospecting tool for sales, and WalkMe encourages self-service, accelerates training and software adoption.

Feedback and online helpdesk provider, UserVoice, was last year’s CRM Idol winner, thanks to its “offerings, leadership and value in the marketplace…worthy of being on any short list for technology choice out there”.

Richard White, CEO and co-founder of UserVoice told MyCustomer earlier in the year that reacting to the social media engagement boom had had a lot to do with the company’s success, and that social had “forced companies, big and small, to do this kind of large-scale engagement and customer insight”.

To vote for the CRM Idol 2014 winner, follow this link.

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