One of the biggest factors that influences a company’s choice of CRM solution is cost.
But the reality is that determining the cost of a CRM tool can be problematic.
There are a variety of hidden costs and ongoing expenses that organisations can easily overlook when speccing out how much they will be paying month-by-month (more on this in a later article in our series).
Even the subscription prices of CRM products can be opaque, with costs varying according to region, features and various add-ons.
Yet until your organisation is crystal clear about the kinds of costs that it will be accruing, it is nigh on impossible to proceed with a CRM implementation with complete confidence.
With this in mind, we’ve pulled together a general pricing guide for some of the top CRM vendors. This should provide you with a useful idea of what your initial CRM investment will be, before you start factoring in any additional costs.
(Prices accurate as of March 2017)
Salesforce
£240 per user per month for Lightning Unlimited.
£120 per user per month for Lightning Enterprise.
£60 per user per month for Lightning Professional.
£20 per user per month for Salesforce IQ CRM Starter (up to five users).
Salesforce has a minimum subscription term of one year.
