Unsurprisingly, evidence demonstrates that shoppers are more likely to leave slow loading ecommerce sites without buying than they are those sites that load quickly. But the margins can be pretty fine - 87% of users abandon checkout processes that take seven seconds or more, according to research.
This is having a tremendous impact on retailers, with statistics suggesting that abandoned shopping carts are costing them a whopping $4 trillion a year.
With this in mind, this infographic from selfstartr compares the website loading speeds of the major ecommerce platforms. How do they stack up?
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After two decades of experience working as a journalist and editor covering business and technology, including over 15 years as editor of MyCustomer, Neil now works as senior content manager at skills-based workforce management platform provider Spotted Zebra. ...
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