Infographic: How to reduce shopping cart abandonment

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Shopping cart abandonment - when shoppers put items in their online shopping carts, but then leave before completing the purchase - is the bane of the online retail industry.

How can online retailers improve their conversion rate? This infographic from explores abandonment, including: 

  • The numbers
  • Why carts are abandoned
  • How to reduce abandonment rates
  • How to get the customer back to your site


shopping cart abandonment

About Neil Davey


Neil Davey is the managing editor of MyCustomer. An experienced business journalist and editor, Neil has worked on a variety of newspapers, magazines and websites over the past 15 years, including Internet Works, CXO magazine and Business Management. He joined Sift Media in 2007.


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