Infographic: How to reduce shopping cart abandonment

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Shopping cart abandonment - when shoppers put items in their online shopping carts, but then leave before completing the purchase - is the bane of the online retail industry.

How can online retailers improve their conversion rate? This infographic from SnapParcel.com explores abandonment, including: 

  • The numbers
  • Why carts are abandoned
  • How to reduce abandonment rates
  • How to get the customer back to your site

 

shopping cart abandonment

About Neil Davey

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Neil Davey is the managing editor of MyCustomer. An experienced business journalist and editor, Neil has worked on a variety of newspapers, magazines and websites over the past 15 years, including Internet Works, CXO magazine and Business Management. He joined Sift Media in 2007.

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