Can IT innovation bring more new business to your organisation?by
John Everhard from Pegasystems examines how investing in sales force automation technology can help drive sales for your business.
Despite investment in systems that support sales force automation, organisations are still finding it difficult to achieve seamless management of all related sales and associated back-office processes that optimise sales efficiency. Studies show that sales representatives are spending 60% of their time on non-sales activities such as admin work, reporting, research and chasing-up delivery. This results in major inefficiencies that are holding back sales teams.