Modern buyers are more informed, have less time and higher expectations when faced with a sales enquiry. What do salespeople need to do to combat this? This infographic from SAP explains all (click to enlarge).
Chris was an Editor at MyCustomer from 2014 to 2022. He is a practiced editor, having worked as a copywriter for creative agency, Stranger Collective from 2009 to 2011 and subsequently as a journalist covering technology, marketing and customer service from 2011-2014 as editor of Business Cloud News.