Value is in the eye of the beholder. But what influences the beholder in their perception? This infographic from Vouchercloud looks at the psychology behind our perceptions, noting trends, marketing practices and differing generational attitudes, among other factors. (Click to enlarge)
Neil Davey is the managing editor of MyCustomer. An experienced business journalist and editor, Neil has worked on a variety of newspapers, magazines and websites over the past 20 years, including Internet Works, CXO magazine and Business Management. He joined MyCustomer in 2007.