MyCustomer has launched a new detailed report examining the state-of-play of customer experience management (CEM) in the insurance industry.
Comparing the maturity of the sector's CEM to other industries, the comprehensive study shares research findings to examine the pressures that characterise the insurance sector, the challenges providers face and the opportunities that technology-led innovation can provide carriers.
The report concludes with advice on next steps that providers can take to develop their CEM projects.
After two decades of experience working as a journalist and editor covering business and technology, including over 15 years as editor of MyCustomer, Neil now works as senior content manager at skills-based workforce management platform provider Spotted Zebra. ...