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Salesforce.com moves into collaborative on-demand

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10th Mar 2005
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Salesforce.com has announced that the next revision of its hosted CRM product will offer multi-tasking, letting users run multiple on-demand applications simultaneously.

The summer release of Salesforce.com, released in June, will feature what the company calls "Multiforce," a feature that lets users switch between multiple active hosted applications running in the same Salesforce environment. The new technology will be available at no extra charge to all Professional and Enterprise Edition customers.

"Our Summer '05 release will be another major step in what we call the next stage of the on-demand revolution," said Marc Benioff, the chief executive of saleforce.com. "Multiforce represents our commitment to bringing the benefits of on-demand to all areas of the enterprise and to companies of all sizes."

With Multiforce, companies will be able to use the same data model, security system and user interface for any on-demand application built by customers or partners for the sforce platform and with the Customforce tool.

Salesforce.com reckons that by eliminating "data silos" and deployment issues that have traditionally plgued enterprise application efforts, Multiforce will change the economics of customisation and allow companies to create applications in as little as a few minutes, and without any code.

"We see customisation as the differentiator in the on-demand revolution," Benioff said. "Our momentum of success with customers, our recognised excellence in technology and our growing universe of developers make us the leader in on-demand computing."

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