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OnDemand webinar: Why going digital is easy - doing it right is not


2020 was a dash to digital customer service - so 2021 must be the year to refine and perfect digital CX. Join MyCustomer's Neil Davey and guests for our on-demand webinar and learn how.

18th Feb 2021
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The pandemic has driven a rapid shift to digital service channels. But while a dash to digital has occurred, there has not necessarily been the time/rigour to ensure that digital experiences are adequate - which could be costly to organisations in the medium-term.

So how can organisations identify where problems exist and how they can be improved? 

MyCustomer recently hosted a webinar to clear up some of the key questions that remain for organisations that are trying to improve the quality of their digital experiences in the coming year, including:

  • What have been the common shortcomings of the forced dash to digital?
  • Which brands have made the greatest strides with their digital experiences since the start of the pandemic?
  • What can we learn from these digital success stories?
  • How can organisations gauge the quality of their digital CX? 

MyCustomer managing editor Neil Davey was joined by customer service speaker, author and advisor Adrian Swinscoe, and Vonage's senior director for solutions engineering Siobhan Lettice as they shared their insights and answered audience questions. 

Listen to the on-demand webinar now. 



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