In the digital age, customer service goes beyond simply being helpful. Thanks to Big Data, service-based companies are able to equip technicians with the information they need to address customers' problems in real-time. (Click to enlarge)
Neil Davey is the managing editor of MyCustomer. An experienced business journalist and editor, Neil has worked on a variety of newspapers, magazines and websites over the past 20 years, including Internet Works, CXO magazine and Business Management. He joined MyCustomer in 2007.