Customer satisfaction is frequently a hot discussion topic among business owners. Yet most brands don't prioritise customer happiness. But they should!
Poor customer service can have serious financial repercussions through lost business and bad reputation.
In fact, it is estimated that bad customer service costs businesses $83 billion a year in the US alone.
So what are the basics of good service that you should ensure your brand is adhering to? This infographic from Headway Capital shares some of the small steps you can take, that have a big impact.
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About Neil Davey
Neil Davey is the managing editor of MyCustomer. An experienced business journalist and editor, Neil has worked on a variety of newspapers, magazines and websites over the past 15 years, including Internet Works, CXO magazine and Business Management. He joined Sift Media in 2007.