Behavioural marketing

Behavioural marketing

Behavioural marketing

Beyond demographics: micro-cultural segmentation

I've invented a new way of understanding small cohorts of customers - making conventional demography-based 'slices' irrelevant. You and I already...

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Behavioural marketing

The challenges of effective CX

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Behavioural marketing

CX pros: Select behavioural scientists carefully!

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Behavioural marketing

How to reactivate customers quickly and at scale

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Behavioural marketing

A behavioural science principle shaping our future

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Voice of the Customer

Podcast: The secrets to great customer feedback

Behavioural marketing

The 5 Rules for Changing Your Customer Habits

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Behavioural marketing

The new reality of Brexit: 3 CX challenges to face

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Data

Are customers trading their souls for better CX?

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satan
Behavioural marketing

6 tools used for ecommerce market research

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Behavioural marketing

Make a customer, not a sale: CX in 2021...

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Engagement

How negativity bias can benefit your CX

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Negativity bias
Engagement

How to cultivate trust in times of change

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Service marketing collaboration
Voice of the Customer
Sponsored

How consumer behaviour change has affected retail

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Delivery