Behavioural marketing

Affiliate marketing

16th Oct 2023

Reducing fake reviews

Fake reviews are bad for customers and bad for business. In a worst case scenario an abundance of fake reviews can skew the marketplace away from...

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Behavioural marketing

21st Sep 2023

Push Notification Guide: Media & Entertainment App

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Behavioural marketing

28th Jun 2023

The intricacies of commercial marketing

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Nicholas Watkis

Behavioural marketing

19th Jun 2023

Governing the customer experience

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Technology

16th May 2023

Email is more vital than ever to customer journeys

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Sloth on a laptop

Analytics

2nd Dec 2022

Just how many bank accounts do we need?

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Peter Dorrington

Behavioural marketing

22nd Nov 2022

Black Friday: when rationality takes a back seat

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Peter Dorrington

Behavioural marketing

18th Nov 2022

Beware of confirmation bias when investing

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Peter Dorrington

Data

9th Sep 2022

The not-so-secret life of customers

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Secret life of customers

Behavioural marketing

31st Aug 2022

Regard for the needs of your customers

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Loyalty

22nd Feb 2022

Lessons from brands prospering during the pandemic

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Elon

Behavioural marketing

16th Feb 2022

Practical behavioural science's role in CX

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Artificial intelligence

24th Jan 2022

Are you tracking customer intent?

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Behavioural marketing

13th Dec 2021

Marketing for growth in the next normal

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Loyalty

30th Nov 2021

S3 Ep 2: Peloton, the addictive experience dilemma

Addictive experience

Behavioural marketing

2nd Aug 2021

Beyond demographics: micro-cultural segmentation

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Behavioural marketing

14th May 2021

The challenges of effective CX

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RicardasMontvila

Behavioural marketing

13th May 2021

CX pros: Select behavioural scientists carefully!

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