Customer journey

Customer journey

Forrester research says 63% of marketing professionals now rely on journey maps. The question is - how do you ensure your journey maps are leading to the right outcomes, include the right people and incorporate the right technology?

Blog
By
Nick_Griffin
Global Strategy Director
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Blog
By
Nick_Griffin
Global Strategy Director
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Blog
By
Jerry Angrave
Certified Customer Experience Professional...
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Blog
By
Forrester
Independent research and advisory firm