Email marketing

Email marketing

Customer journey

How email can reveal useful customer insights

Data is central to all retail businesses no matter what size they are. Measuring, analysing and acting on data especially important when it comes to...

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Channels

COVID drives spike in email use as service channel

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Email
Email marketing

Why email remains key for marketers

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Strategy

Has COVID-19 created more compassion in brands?

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Empathy
Email marketing

How the GDPR impacts email marketing

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Content marketing

5 email marketing hacks for improving CX

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Customer experience management

eCRM success starts with email verification

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Analytics

Insight-led customer engagement: 20 dos and don’ts

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Customer experience management

How to use email to enhance customer experience

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Artificial intelligence

Why predefined nurture programs are dead

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Customer experience management

Why email is still vital for CX success

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Content marketing

Infographic: What is inbound marketing?

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Artificial intelligence

7 ways AI is transforming email marketing

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Data-driven marketing

Email marketing trends and strategies for 2019

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