Personalisation

Strategy

29th Oct 2015

Data hacks: Respond with marketing innovation

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Data

22nd Oct 2015

Consumers “sceptical” of retail privacy efforts

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Data

12th Oct 2015

The personal touch is US advertising’s Trump card

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Strategy

1st Oct 2015

Infographic: The challenges of personalised...

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Strategy

3rd Aug 2015

Psychological study: Online ad overkill dangerous

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Loyalty

2nd Aug 2015

Retention isn't acquisition's poor relation

by

Cassie Lancellotti-Young

Customer experience management

31st Jul 2015

How to use data insights to create a tailored customer experience

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Strategy

29th Jul 2015

How to boost email marketing ROI with real-time...

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Loyalty

16th Jul 2015

How financial brands should use reward programmes

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Strategy

13th Jul 2015

Facial recognition: A creep factor too far in...

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Strategy

17th Jun 2015

Blending personalisation with contextualisation...

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Data

14th Jun 2015

How can you use data to personalise content...

by

Steven Ledgerwood

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