Personalisation

Market research

5th Aug 2016

The characteristics of champions: How marketers can better attract and retain customers

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Marketing automation

5th Aug 2016

The four attributes of customer loyalty pt 3: Contextual interaction

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Big data

25th Jul 2016

Move over personalisation – now it’s time for individualisation

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Customer journey

20th Jul 2016

Forget personalisation, see the bigger picture

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Advocacy

18th Jul 2016

The four attributes of customer loyalty pt 2: Proactive personalisation

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Strategy

8th Jul 2016

Infographic: A customer's 8 second attention span

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Technology

17th Jun 2016

How to buy personalisation tools

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buyers advice 3

Big data

16th Jun 2016

Why health checking your data should be the first step of automated marketing

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Big data

6th Jun 2016

CIOs must shift from systems that simply record to systems that engage

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Technology

2nd Jun 2016

Marketing’s future? Location, location, location

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location

Customer journey

30th May 2016

A Customer Centric Approach Needs Proactive Customer Engagement

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