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From art to science: Marketing trends in 2014

Experts give their opinion about the year’s biggest marketing trends.
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How to ensure you hire truly customer-centric service reps

Making sure your customer service reps are on top of their game has never been so vital.
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The importance of reducing complexity in the customer experience

Does the Siegel+Gale Global Brand Simplicity Index prove that brands that offer simpler experiences win?
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Editor's note

In a survey of global marketers, a whopping 57% said they plan to increase on social media, placing it second only to marketing automation as the most popular area for increased spend.

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