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Why digital operations management is the next customer experience battleground

Four ways to drive customer experience improvements through digital operations management.
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Campaigns are extinct: How millennials can improve your marketing strategy

It's time your business got to know millennials properly.
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The time is right: Why Apple Watch will revolutionise in-store shopping

The Apple Watch could have big implications for how customers shop.
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Editor's note

Modern marketers not only need to use data to defend their decisions, increasingly they must also be able to use data to drive their decisions.

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