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Are we witnessing the death of the B2B salesperson?

It's time for B2B account managers to stand up and be counted.

Who are the key members of a content marketing dream team?

How do you build a team to support your content marketing?

Seven best practices for better sales analytics

Best practice guidance to steer you through sales analytics.

Editor's note

Why has it taken 40 years for sales analytics to become an essential sales management tool? It’s a question posed by Neil Rackham, author of SPIN Selling. And it’s a good question, indeed.

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