| CRM, customer service, marketing and social media resources

Top features

Google’s Mobilegeddon: Does your business now need to be optimised for mobile?

A month after Google's latest algorithm change, what do the results tell us about its impact?

Single customer view is a 20-year-old idea - so why aren't we there yet?

Just how can brands achieve a single customer view?

How to use the 70:20:10 model to prioritise your digital marketing

One rule that can help you get the most 'bang for buck' from your marketing.

Editor's note

Modern marketers not only need to use data to defend their decisions, increasingly they must also be able to use data to drive their decisions.

Back to top Back to top