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Customer loyalty programmes: How can we resolve their erratic results?

40% of CMO’s are unhappy with the results of their loyalty programmes.

Five common pitfalls to avoid in Google AdWords

Eliminate these five cardinal sins from your campaigns to increase AdWords success.

Mobile commerce: Nine ways to improve your customer experience

Experts explain how to optimise your mcommerce customer experience.

Editor's note

According to predictions by Goldman Sachs, by 2018 mobile commerce sales will reach $626 billion, a figure just shy of equalling ecommerce's total global sales for 2013.

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