Every company needs to change the way it interacts with its customers on occasion. Whether it’s new or updated systems, services, offerings, channels or locations, these changes are both expected and required.
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Read the latest expert opinions from the MyCustomer community.
For online retailers, customer encouragement involves incrementally building on the relationship through highly personalised, targeted and relevant communication at key points in the sales cycle to encourage customers to further engage witView the whole blog: Celebrus Technologies - the power of power one-to-one data-driven marketing, real-time personalization and advanced customer analytics.
The festive period is a frantic time for businesses and families alike. Yet, just stop and think for a moment what it must be like for poor Father Christmas, who has to cram a whole year’s work into this short period.View the whole blog: Mark Kirpalani - Capital Capture
One of the fastest growing headaches for large consumer brands is how to cope with the increasing demand for real-time customer care on social media channels such as Twitter and Facebook.View the whole blog: Social Customer Service and Social CRM
View the whole blog: Transforming operational customer communication and content
As Black Friday hits the UK today, with retailers slashing their prices in an effort to replicate the biggest day in America’s shopping calendar, the pressure on staff in-store and within the contact centre mounts.View the whole blog: Synthetix Speaks
The Christmas period is a time for concerned turkeys, popping shirt buttons, sleeping Grans and people spending money.View the whole blog: The world of Mobile Marketing