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Online recommendation overtakes word-of-mouth as biggest purchase influencer
Klout of order? Can Klout really guide your influencer marketing?
Facebook launches 'People Talking About This' metric and Page Insights analytics
POTW: Customers don’t trust us - if they did they’d share us more
60% of your customers are killing you with their silence
Gary Vaynerchuk: How to build a buzz around your brand
Buzz marketing: examples of what works, what doesn’t and why
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Going through the gears: How to ensure your social strategy is sustainable
The cost of doing business: The truth about social customer service
Debunking the top five mobile marketing myths
Customer effort score: The truth about the controversial loyalty tool
How will Facebook’s hashtags benefit your brand?
Should social customer service be integrated into the call centre?
The cost of doing business: The truth about social customer service
The Queen of Tech Trends Sees Big Things for Social Sharing
What will Salesforce.com's ExactTarget deal mean for marketing?
Never say Neville again: Service sector responds to The Call Centre
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